80+ Voicemail Messages for any business [Free to use]
Your voicemail messages are frequently one of the first points of contact between your company and its callers. They are […]
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AI marketing for small businesses in 2025: How it’s changing the game (+ tools & metrics to track)
Running a small business in 2025 is definitely not for the faint of heart. You’re juggling marketing, customer service, scheduling,
Driving Growth: How Call Tracking Delivered an 86% Spike in Phone Leads
Read our call tracking case study to learn how Nimbata’s cross-channel attribution helped a leading European company in the Automotive
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How to track calls from Google My Business (GMB)
So, how do you properly track Google My Business calls? In this guide, we’ll show you how to effectively set
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Top 6 Marchex alternatives – Features, pricing, reviews comparison
Marchex is well known for advanced AI-driven analytics and automation capabilities, but it still may not be the perfect fit
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Nimbata alternatives: They exist, but are they worth it?
Choosing any kind of tool for your business is not simple. It requires plenty of planning and research. After all,
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Lead Qualification Dashboard: Track lead quality, touchpoints & full journey
Many marketers focus heavily on bringing leads into the funnel, assuming that more leads automatically translate into more conversions. But
Lead Qualification Dashboard: Track lead quality, touchpoints & full journey Read More »
10 Call Tracking Metrics That Will Transform Your Marketing in 2025
Picture this: you’re sitting in front of your screen, faced with a dashboard brimming with numbers, graphs, and call logs.
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Website calls from ads vs calls from call extensions: Same goal, different approaches
If your business depends on phone leads, chances are you’ve had one of those debates—the kind that starts with a
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A brief guide to Call Tracking Phone Numbers: What are they, why do you need them and how to get them in 4 steps
Call Tracking Phone Numbers are used by marketers to measure the performance of their efforts. Whether it’s tracking sources, campaigns,
7 basic +3 more advanced out of the box ways to get more calls {Organic & Paid}
Despite your efforts, the number of customer calls remains low. You are not alone in this. As you can see,
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Unveiling the power of Google Ads lead scoring importation: Training Google’s algorithm for higher-quality leads
In the early days of Google Ads, success was measured by simple metrics like click-through rate (CTR) and conversion rate.
Put a check to it: The Lead Qualification checklist for successful lead generation
Your mission is clear: drive leads, qualify them, and convert them into paying customers. Picture this. You’re sitting at your
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A marketer’s guide on tracking Google Ads leads (forms and calls)
Clicks and impressions don’t always translate to leads, sales, and revenue. A single-digit percentage of clicks converts into something actionable
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What is lead conversion? Examples & effective strategies to succeed
If the market is a sea, then leads are the fish swimming just below the surface—curious, elusive, and brimming with
What is lead conversion? Examples & effective strategies to succeed Read More »
How to Score, Tag & Analyze your Inbound Phone Calls {With AI}
You’re here, which means you’ve already tackled the first item on my checklist: never treat phone calls like clicks! Phone
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Pipedrive Call Tracking: The ultimate guide for digital marketers
In today’s fast-paced digital marketing world, tracking the effectiveness of every customer interaction is essential. As a digital marketer, you’re
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How to generate leads for your Small Business [+13 Proven Tactics]
Leads are the lifeblood of every business, big or small. Established companies find it easier to generate leads due to
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Lead Management 101: What is Lead Management and how to do it right
The business landscape has always been competitive. Now it’s getting saturated too. You don’t have to compete against only big
Lead Management 101: What is Lead Management and how to do it right Read More »
SEO Call Tracking: The unexpected duo that actually works
Believe it or not, almost 76% of marketing budgets are wasted on campaigns that go nowhere. Businesses just fail to
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5 Construction marketing ideas to elevate your business ROI
The role digital marketing plays in helping businesses grow their brands online, and obtain more valuable leads cannot be overemphasized.
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Why call tracking is important for business growth
Phone calls are dying! The rallying cry of every modern marketer who has just begun dipping their toes into the
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Overlooked marketing channels: 5 untapped sources driving high-quality leads
This month’s upcoming marketing monthly performance meeting felt a bit different than the others. Something just didn’t seem quite right.
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Should customers be able to call your business?
In today’s fast-paced digital age, businesses have a variety of ways to connect with customers. With email, live chat, social
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Harnessing Call Tracking for sales growth in the financial services industry
Financial services, perhaps one of the most competitive industries out there. Accounting, investment and wealth management, consulting, and tax services.
Harnessing Call Tracking for sales growth in the financial services industry Read More »
10 Best Call Tracking Software – Pros, Cons and Pricing [2025]
Call tracking is living in its golden era (and we are here for it). There are plenty of new players
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Driving success in automotive marketing: 5 key advantages of Call Tracking
Automotive marketing can be tricky. Whether you are a manufacturer, dealer, rental business owner, or marketer, you already understand the
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How to setup call tracking for ZOHO [guide & video]
Do you want to set up call tracking for ZOHO whenever a lead calls your business? In today’s fast-paced business
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Phone calls vs Online Forms: Which One Drives More Quality Leads?
Your goal as a business owner or marketer is to generate leads and drive growth. You’ve mastered lead generation, lead
Phone calls vs Online Forms: Which One Drives More Quality Leads? Read More »
Drive traffic to your GBP: Optimize your Google Business profile for quality leads
Can you imagine not being able to find a business online? Sounds like self-inflicting damage, doesn’t it? We live in
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