Marchex is well known for advanced AI-driven analytics and automation capabilities, but it still may not be the perfect fit […]
Top 6 Marchex alternatives – Features, pricing, reviews comparison Read More »
Choosing any kind of tool for your business is not simple. It requires plenty of planning and research. After all,
Nimbata alternatives: They exist, but are they worth it? Read More »
Many marketers focus heavily on bringing leads into the funnel, assuming that more leads automatically translate into more conversions. But
Lead Qualification Dashboard: Track lead quality, touchpoints & full journey Read More »
Picture this: you’re sitting in front of your screen, faced with a dashboard brimming with numbers, graphs, and call logs.
10 Call Tracking Metrics That Will Transform Your Marketing in 2025 Read More »
If your business depends on phone leads, chances are you’ve had one of those debates—the kind that starts with a
Website calls from ads vs calls from call extensions: Same goal, different approaches Read More »
Call Tracking Phone Numbers are used by marketers to measure the performance of their efforts. Whether it’s tracking sources, campaigns,
Despite your efforts, the number of customer calls remains low. You are not alone in this. As you can see,
7 basic +3 more advanced out of the box ways to get more calls {Organic & Paid} Read More »
In the early days of Google Ads, success was measured by simple metrics like click-through rate (CTR) and conversion rate.
Your mission is clear: drive leads, qualify them, and convert them into paying customers. Picture this. You’re sitting at your
Put a check to it: The Lead Qualification checklist for successful lead generation Read More »
Clicks and impressions don’t always translate to leads, sales, and revenue. A single-digit percentage of clicks converts into something actionable
A marketer’s guide on tracking Google Ads leads (forms and calls) Read More »
If the market is a sea, then leads are the fish swimming just below the surface—curious, elusive, and brimming with
What is lead conversion? Examples & effective strategies to succeed Read More »
You’re here, which means you’ve already tackled the first item on my checklist: never treat phone calls like clicks! Phone
How to Score, Tag & Analyze your Inbound Phone Calls {With AI} Read More »
In today’s fast-paced digital marketing world, tracking the effectiveness of every customer interaction is essential. As a digital marketer, you’re
Pipedrive Call Tracking: The ultimate guide for digital marketers Read More »
Leads are the lifeblood of every business, big or small. Established companies find it easier to generate leads due to
How to generate leads for your Small Business [+13 Proven Tactics] Read More »
The business landscape has always been competitive. Now it’s getting saturated too. You don’t have to compete against only big
Lead Management 101: What is Lead Management and how to do it right Read More »
Believe it or not, almost 76% of marketing budgets are wasted on campaigns that go nowhere. Businesses just fail to
SEO Call Tracking: The unexpected duo that actually works Read More »
The role digital marketing plays in helping businesses grow their brands online, and obtain more valuable leads cannot be overemphasized.
5 Construction marketing ideas to elevate your business ROI Read More »
Phone calls are dying! The rallying cry of every modern marketer who has just begun dipping their toes into the
Why call tracking is important for business growth Read More »
This month’s upcoming marketing monthly performance meeting felt a bit different than the others. Something just didn’t seem quite right.
Overlooked marketing channels: 5 untapped sources driving high-quality leads Read More »
In today’s fast-paced digital age, businesses have a variety of ways to connect with customers. With email, live chat, social
Should customers be able to call your business? Read More »
Financial services, perhaps one of the most competitive industries out there. Accounting, investment and wealth management, consulting, and tax services.
Harnessing Call Tracking for sales growth in the financial services industry Read More »
Call tracking is living in its golden era (and we are here for it). There are plenty of new players
10 Best Call Tracking Software – Pros, Cons and Pricing [2025] Read More »
Automotive marketing can be tricky. Whether you are a manufacturer, dealer, rental business owner, or marketer, you already understand the
Driving success in automotive marketing: 5 key advantages of Call Tracking Read More »
Do you want to set up call tracking for ZOHO whenever a lead calls your business? In today’s fast-paced business
How to setup call tracking for ZOHO [guide & video] Read More »
Your goal as a business owner or marketer is to generate leads and drive growth. You’ve mastered lead generation, lead
Phone calls vs Online Forms: Which One Drives More Quality Leads? Read More »
Can you imagine not being able to find a business online? Sounds like self-inflicting damage, doesn’t it? We live in
Drive traffic to your GBP: Optimize your Google Business profile for quality leads Read More »
If you’re looking for the best and most proven marketing strategies for accounting firms, then you’ve come to the right
4 Proven marketing strategies for accounting firms Read More »
Offline marketing has created tremendous impacts on the sales of products and services in the past. Over the years, marketers
5 tips to measure offline marketing ROI accurately Read More »
Call-focused search ads Call-focused search ads are one of the most effective strategies to boost high returns on your advertising
Maximizing ROI with call-focused search ads: 4 Optimization techniques Read More »
Leads are not created equal. You might be getting hundreds of them and think you should convert each and every
Targeting Qualified Leads: The Key to Getting More of the Best Read More »