Integrations → HubSpot
Connect Nimbata with HubSpot to capture 100% of your leads and their marketing sources – all in one place.
Why HubSpot + Nimbata?
Automatically track calls in HubSpot, capture call outcomes,
and sync attribution data with precision — no manual work.
Precision data mapping. Map call outcomes, tags, and AI fields directly into custom HubSpot properties — no workarounds.
Conditional sync logic. Control exactly when to fire the integration based on caller type, duration, tags, or AI classification.
Scalable configuration management. Duplicate HubSpot sync settings across multiple projects in seconds — no manual setup needed.
Call Tracking for HubSpot
integration capabilities
(that help you run faster)
Automatic contact creation & updating
Automatically create new contacts or enrich existing ones with call details, marketing source, and AI-generated fields.
Keep your CRM accurate, actionable, and fully aligned with the latest call activity.
Rich marketing
attribution data
Always know who called, where they found you, what was said, and if it was a good lead — automatically.
Zero manual review. 100% clarity.
AI-powered call classification in HubSpot
Nimbata’s AI automatically tags, scores and assigns dollar values to calls based on conversation content.
Identify which calls are sales-ready leads at a glance.
Get call data in your HubSpot account
in no time – seriously!
HubSpot CRM meets real-time call intelligence
Make HubSpot react to the right calls.
Build workflows using 30+ real-time conditions — from source, duration, and caller type to AI-detected outcomes – to decide which calls deserve a CRM update, and when. No more one-size-fits-all logic.
Every call becomes a qualified HubSpot contact.
Let AI summarize the conversation, take notes, detect buying intent, and automatically assign lead value and tags — so your CRM reflects reality, not assumptions.
Automate the right HubSpot action, every time.
Configure exactly what Nimbata should do in HubSpot after a call — from creating new contacts to updating properties or logging call activity. Fully customizable to your CRM setup.
Turn every caller into a HubSpot contact and every update into an activity.
HubSpot + Nimbata
Overview: HubSpot is a CRM platform that helps businesses with marketing, sales, and customer service. It offers tools for managing campaigns, generating leads, tracking customer interactions, and creating websites. It aims to improve customer relationships and lead management processes.
Integration Overview: Nimbata + HubSpot integration helps you discover how your phone leads turn into paying customers. Easily create new contacts when a new phone lead is generated or update your existing ones based on new caller’s activity – avoid duplicated contacts and keep your CRM as clean as it gets.
Use Cases
Things you can do when using HubSpot with Nimbata include:
Lead Accuracy: Integration triggers let you send only the phone leads that really matter based on predefined criteria such as call duration>1 min to your HubSpot avoiding distractions and misleading decision-making caused by blurry data at contact and company level.
Keeping your CRM updated: Importing phone leads to HubSpot allows you to create contacts when a phone call is placed from a first time caller that is not in your database or update an existing one enriching your lead data with additional info such as call duration, call source, utm campaign, gclid, call page, landing page and call recordings.
Enhanced Marketing Attribution in HubSpot: Call activity shines a light to uncovered offline interactions resulting in more accurate lead sources and first, middle, and last touchpoints that are actually vital for mapping the whole customer journey. This information will help you in evaluating the performance of various marketing channels and campaigns, and measure the ROI of your marketing efforts accurately so that you can make more informed decisions about resource allocation.
Improved Lead Management: With automation rules, you can easily assign value to each phone lead based on their behavior and then push this information back to CRM resulting in a more enhanced lead scoring process. You can also, incorporate your phone lead data into your workflows for example follow-up tasks can be created based on call outcomes, or lead lifecycle can be updated based on call activity.
Their Goal: CRM Field Mapping & Enrichment based on real-time caller behavior
Their Flows:
To get started:
- Create your free Nimbata Account
- Connect your Nimbata and HubSpot accounts
- Configure which lead data and when should Nimbata send to your HubSpot account
If you need help setting up Nimbata for HubSpot, make sure to check out this help article or request a demo to help you with setting up the integration.
Find Nimbata in HubSpot’s Marketplace here.
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