Call Tracking for Automotive

Don’t Get Stuck in Neutral

Discover which of your marketing activities drive high-value leads to your auto business – and which don’t.

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100s of professionals in Automotive all over the world use Nimbata

Drive more leads & appointments

Nothing good happens in optimizations driven by assumptions. Nimbata’s call tracking for automotive helps marketers uncover insights hidden behind unattributed phone calls and identify the qualified leads among inflated clicks on click-to-call CTAs.

Never miss a sales opportunity

Set up missed call alerts via email to make sure no potential high value clients are missed during peak times.

Personalize caller experience

Brind call add-ons into the flow to smooth your conversations with greetings, keypad entry, whispers, recordings, surveys, and more.

Better ads –
more calls

Learn which campaigns and ads are driving calls to your business and which vehicles make customers pick up the phone to learn more.

Shift gears to superior calls

Running campaigns using Nimbata means you have left no phone lead unattributed. Identify which of your marketing practices contribute to acquiring new or retaining existing patients – and which aren’t – so that you can stay on the right side.

call tracking for healthcare - unattributed sources

Get in the driver’s seat of seamless conversations

Greeting, whispers, surveys, and call routing features – are all part of the game of creating the perfect calling experience for your clients.
Boost appointment rates and sales for your automotive dealership by routing your inbound calls to the optimal sales rep and tap into worthy customer insights in order to train your call agents and salespeople, but also quantify the effectiveness of certain call scripts over others.

See how an auto dealer client increased their phone leads by 86%

Speed up your everyday tools

Connect with powerful Marketing, CRM, and Data Visualisation Tools through Nimbata’s native integrations or via Zapier. Experience a connected marketing tech hub – ready for data-backed decisions and discover how your phone leads turn into paying customers.

Google Ads

Slack

Salesforce

Zoho CRM

Discover all integrations

Resources: your go-to place for inspiration

Take a sneak peek at how call tracking can help your automotive marketing.

blog

Automotive Call Tracking: a nice-to-have or a must-have?

Nimbata Case Study for the Automotive Industry

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Call Tracking Case Study: 86% Increase In Phone Leads

guide

Automotive Marketing: 5 key benefits of call tracking

“With Nimbata we finally have a good system to track performance and calculate ROI for each ad.“

Markellos D.

CEO

Ready to get started?

Try Nimbata today for free or request a product demo to see how Nimbata can fit into your marketing practices and bring hidden insights to the surface.

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FAQs

What is Call Tracking?

Call tracking is a technique used to monitor and analyze incoming phone calls to your business. It involves assigning unique phone numbers to different marketing channels, campaigns, or advertisements. When a customer calls one of these tracking numbers, the system records and tracks information about the call, such as the caller’s phone number, call duration, time of the call, and even call recordings in some cases.

How does call tracking help automotive businesses optimize their advertising and marketing campaigns?

Call tracking plays a vital role in optimizing advertising and marketing campaigns for automotive businesses. By tracking calls and correlating them with specific marketing initiatives, companies can determine which campaigns generate the most phone leads and conversions.
This insight enables them to allocate their marketing budget more effectively, focus on high-performing channels, and adjust or eliminate underperforming campaigns.
Additionally, call tracking provides data to fine-tune marketing messages, identify keywords or ad copy that resonate with customers, and enhance overall campaign targeting and personalization.

What specific metrics can be tracked through call tracking in the automotive sector?

Call tracking in the automotive sector can track various metrics to provide actionable data. Key metrics include the number of incoming calls, call duration, call sources (such as online ads, websites, or specific marketing channels), missed call rates, call conversions, and caller demographics.
These metrics help automotive businesses gauge the effectiveness of their marketing channels, assess call handling performance, evaluate lead quality, and identify opportunities for improvement.

Which automotive businesses does Nimbata serve?

Call tracking is used by auto repair business to dealerships, there is no limit. The majority of our automotive clients work in:

1. Car Dealership
2. Car Rental
3. Aftermarket Auto Parts
4. Auto Body Shops
5. Car Washing
6. Car Insurance

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Call Tracking for Automotive

Don’t Get Stuck in Neutral

100s of professionals in Automotive all over the world use Nimbata