Integrations → Cometly
Send call conversion data to Cometly to track ROI and improve the performance of your ad campaigns.
Why Cometly + Nimbata?
Automatically analyze ad performance, capture call outcomes,
and gain a comprehensive view of the customer journey.
Conversion acurancy. Every tracked phone call automatically sends a Contact event to Cometly, ensuring all call data is captured without manual effort.
Conditional sync logic. Automatically push call conversions to Cometly only when they meet your criteria — like caller type, call duration, or AI-powered classifications.
Scalable configuration management. Replicate your Cometly sync rules across multiple campaigns in seconds — eliminating repetitive manual setup.
Call Tracking for Cometly
integration capabilities
(that help you launch, test, and optimize ad strategies faster)
Real-time performance across channels, effortlessly
Every call tracked in Nimbata instantly generates or updates a contact event in Cometly — keeping your campaign data complete and always up to date.
This ensures your ROI reports always reflect the most accurate, real-time call conversions.
Rich marketing
attribution data
Seamlessly feed call outcomes into Cometly to see exactly who called, where they came from, what was discussed, and whether it was a qualified lead.
No guesswork. Clear performance insights.
AI-driven call intelligence
Nimbata’s AI automatically tags, qualifies, and assigns values to calls, then syncs them into Cometly for smarter attribution.
Know which calls are worth your ad spend.
Have call data flowing into your Cometly account instantly — no hassle
Cometly meets real-time call intelligence
Make Cometly react to the right calls.
Use 30+ real-time conditions — like source, duration, caller type, or AI-detected outcomes — to control exactly which calls sync to Cometly. No more one-size-fits-all logic.
Every call becomes a qualified Cometly event.
Let AI summarize conversations, detect buying intent, assign lead value, and apply tags — so your ad reporting reflects real outcomes, not assumptions.
Automate the right Cometly action, every time.
Decide exactly what Nimbata should send to Cometly after a call — from creating new events to updating fields or syncing conversion values. Fully customizable to fit your attribution needs.
Turn every caller into a Cometly event and every update into an insight.
Cometly + Nimbata
Overview: Cometly is a attribution cloud platform that enables businesses to get better accurate attribution for their ad campaigns and make smarter ad optimization decisions based on accurate data.
Integration Overview: The Cometly + Nimbata integration unlocks a new level of ad accuracy, offering a profound understanding of marketing effectiveness. By seamlessly integrating call data into the Cometly’s analytics, businesses gain a comprehensive view of the customer journey, allowing for precise attribution to specific ads. This in-depth insight enables marketers to refine their strategies, optimizing ad performance for a more impactful and targeted approach. Overall, combining Cometly’s and Nimbata’s insights not only enhances ad precision but also empowers businesses to make informed decisions that maximize their marketing efforts and drive greater ROI.
Use Cases
Things you can do when using Cometly with Nimbata include:
Attribution Accuracy: Accurate attribution is key to unlocking a deeper understanding of marketing effectiveness. It allows businesses to allocate resources wisely, optimize strategies, and maximize the impact of their campaigns for enhanced overall success.
Discover hidden touchpoints in your customers’ journeys: Call data shines a light on uncovered offline interactions, resulting in more accurate lead sources and identifying first, middle, and last touchpoints that are vital for mapping the entire customer journey. This information will assist you in evaluating the performance of various marketing channels and campaigns, enabling you to measure the ROI of your marketing efforts accurately. Make more informed decisions about resource allocation based on this valuable insight.
Combine and analyze data from different sources: Include call data information in the reports you create in Cometly, allowing you to view the sessions that drove calls at the source/medium/campaign level.
Their Goal: Data Field Mapping & Enrichment based on real-time caller behavior
Their Flows:
To get started:
- Create your free Nimbata account
- Copy paste your Cometly URL under Integrations>Cometly
- View Call data in your Cometly account!
If you need help setting up Nimbata for Cometly, make sure to send your question direct at our online chat [avg. response rate 12 minutes] or request a demo to help you with setting up the integration.
Discover more integrations
Google Ads
Prove ROI on your paid search. Connect calls to keywords and campaigns to optimize budget for what truly drives conversions.
Pipedrive
Turn conversations into pipeline. Automatically push high-intent callers into Pipedrive as deals or contacts — complete with source and context.
Google Analytics 4
Track and attribute call conversions in GA4, linking them to the exact channels, campaigns, and keywords that generate valuable leads.
HubSpot
Integrate Nimbata with HubSpot to enrich contacts with AI notes, tags, and values for improved lead nurturing and engagement.