If CallTrackingMetrics feels “modern” to you… we’ve got news.

“Finally a call tracking tool that doesn’t feel like a 90s show”
– a CTM user during demo call

+ 7000 Brands run on Nimbata daily

What finally makes CTM users switch

Tristpilot Review about CallTrackingMetrics poor customer support

Reason #1. Amateur Support. Real problems. No real help.

CTM: Vague answers. No resolution. You end up troubleshooting yourself.

Nimbata: Fast, helpful support from real product experts — usually in under an hour.

G2 Review about unexpected costs on CallTrackingMetrics' pricing plan

Reason #2. Unexpected Costs. Confusing Bills. Zero Transparency.

CTM: Extra fees and unclear pricing show up when you least expect them.

Nimbata: No upsells. No bundles. Just honest, trasparent pricing model that makes sense.

Trustpilot Review about bugs and broken CallTrackingMetrics' integrations

Reason #3. Bugs, delays, inconsistencies and broken features.

CTM: Missed deadlines, buggy features, months-long setup & porting.

Nimbata: Reliable rollouts. Fast porting. Features that just work.

The next-gen call tracking solution that makes you wonder “Why wasn’t it always this easy?”

CTM is built for legacy call centers. Nimbata is built for modern marketers.
And the difference? That between failure and success!

Product UI & Capabilities

Welcome to your clean call intelligence command center. 👋

No learning curve. No wasted clicks.
Nimbata gives you a clean, intuitive workspace that actually makes sense — so you move faster, with less friction.

CTM vs Nimbata- CallTracking Metrics Pool Tracking Numbers

CTM recommends 1 number per 20 daily visitors per source, but offers no real-time guidance. A likelihood score or accuracy report isn’t enough when you need reliable, revenue-driving attribution.

CTM vs Nimbata- Nimbata's Pool Number Calculator

Nimbata‘s built-in Number Pool Calculator. You get real-time, data-backed recommendations tailored to your traffic and channels. No guesswork. No misattribution. No overspending.

CTM vs Nimbata - CallTrackingMetrics' Call Log

CTM gives you a static call log. You can apply filters, but that’s it — no way to create new views, or segment data for different teams or goals. It’s functional, but not flexible.

CTM vs Nimbata - Nimbata's Call Activity

Nimbata provides a CRM-style Call Activity Feed with saved views and over 30 filters to slice and dice your data by outcome, rep, tag, source, AI insights, and more. Export your views anytime in CSV, Excel, or Google Sheets for deeper analysis or sharing.

CTM vs Nimbata- CallTrackingMetrics' reporting

CTM’s reporting feels scattered and underwhelming. There’s no single place to see performance. Instead, you’re forced to jump between tabs and screens just to understand what’s working. It’s time-consuming and lacks the flexibility marketers need.

CTM vs Nimbata- Nimbata's Dashboard

Nimbata lets you build your own dashboards by mixing and matching from 30+ report widgets & filtering with 50+ filters — tailored to what you care about (lead quality, team performance, missed calls, source ROI, etc).

CTM vs Nimbata- CallTrackingMetrics' Tags

CTM lets you rate and tag calls using a shared scoring field, allowing you to mark calls with preset labels like “Qualified Lead” or “Not a Lead.” While useful, it’s a static system that relies heavily on manual input and predefined choices.

CTM vs Nimbata- Nimbata's Features on the workflow

Nimbata takes it further — AI automatically assigns the most relevant tags, scores, and values based on each conversation. No setup fatigue. No guesswork.

CTM vs Nimbata- CallTrackingMetrics' AskAI

CTM’s AskAI is manual and prompt-based. You have to write your own questions, map them to the right fields, manage prompts, and maintain the setup — it’s reactive, not scalable.

CTM vs Nimbata- Nimbata's AI features- AI Tags, AI Notes and AI Values

Nimbata’s AI works out of the box. Just toggle “Fill with AI” and it automatically tags, scores, values, and summarizes every call in real time — structured, actionable, and ready to trigger the next step.

Integration

Welcome to your control center. 👋

Here you create one smart workflow and plug it into every platform.
Google Ads, Slack, HubSpot? One flow. Multiple Outcomes.

CTM vs Nimbata- CallTrackingMetrics' Integrations

CTM makes you rebuild the same logic over and over — once for each integration. You create a sale rule for Google Ads, then rebuild it for Slack, then again for your CRM. It’s repetitive, manual, and time-consuming.

CTM vs Nimbata- Nimbata's custom triggers & filters on Integrations

Nimbata gives you one central Workflow Builder where you set your logic once — and route outcomes to as many tools as you want. Less setup. Fewer errors. More clarity.

CTM vs Nimbata- CallTrackingMetrics'  Google Ads Integration

CTM requires you to manually create logic using rigid “if/then” rules inside nested menus. You tag a call, then define a conversion condition, then wire it to Google Ads — all in separate areas. It works, but it’s clunky and dependent on manual tagging.

CTM vs Nimbata- Nimbata's Google Ads Integration

Nimbata gives you a visual, real-time workflow builder. You use AI tags (like “Appointment” or “Sale”), build flexible paths, and instantly push different conversions based on real conversation content — all in one elegant interface. What takes 5 steps in CTM takes 1 in Nimbata.

CTM vs Nimbata- CallTrackingMetrics' limited data exporting

CTM: Limited to static exports like Excel or CSV. No real-time sync. Dynamic dashboards require Zapier, Make, or APIs — and reliability isn’t guaranteed.

CTM vs Nimbata- Nimbata's Data Exporting

Nimbata: Export your data your way — PNG, PDF, Excel, CSV, or live sync to Google Sheets and Looker. Set custom configurations and let Workflows send the right data to the right place. No manual steps. No middleware.

Pricing Transparency

Welcome to no-surprise invoices 👋

Here, you pay per call — not per minute — saving you up to 70% compared to legacy pricing models.

CTM vs Nimbata- CallTrackingMetrics' Pricing

CTM: Pricing is structured around usage minutes — every second counts. You’re charged separately for talk time, transcriptions, and even AI features, making it hard to predict costs. The more your phone rings, the more your bill climbs — even if the leads go nowhere.

CTM vs Nimbata- Nimbata's Pricing

Nimbata: We flipped the model. Pay only for answered calls. Plans include Conversation Intelligence, workflows, and AI tools at no extra cost. You only pay for what brings value — no surprise add-ons or inflated bundles.

Don’t just take our word for it – here’s what
ex-CTM users say about using Nimbata

Really easy to use – better than calltrackingmetrics

Really easy to use, the support service is just amazing, i think the best i’ve seen. Much better than calltrackingmetrics.com (they took soooooo long to approve numbers)

CallTrackingMetrics Alternative - Compare Nimbata to CTM adrien

– Adrien L., read full review on Trustpilot

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Ready to use call tracking that is actually built for marketers ?

Flexible Product, Expert Support, Transparent Pricing.
Everything CTM isn’t — and everything you need.