Call Flow

Call Surveys: score every call with one key, the moment it ends

When the caller hangs up, the person who answered hears a short prompt and presses a key for the outcome. A workflow turns that key into a tag, so every call is scored on the spot.

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After the caller hangs upCall survey

Maria L.Google Ads · 4m 12s

The caller hung up, so the sales team hears:

Press 1 if the job was booked, 2 if you sent a quote, or 3 if it wasn't a lead.

Press a key, as the person who answered

Saved with the callActivity > Calls

  1. Priya N.Meta Ads2Quote sent
  2. Sam W.Direct3Not a lead
  3. Rosa T.Google Ads1Booked

This week, by key pressed22 calls

50%of scored calls pressed 1, Booked
  • 1Booked11
  • 2Quote sent7
  • 3Not a lead4

A workflow tags each call from its key, the moment the survey ends.

What is a call survey?

A call survey is a short prompt played to the person who answered a call, right after the caller hangs up. They press a key for the outcome, such as booked, quote sent or not a lead, and the key is saved with the call. A workflow then tags the call from that key.

It works for your own team and for clients you send calls to, with no app to open and no notes to write.

How do call surveys work?

Write the prompt, add it after your team's phones ring, and let a workflow tag each answer.

  1. Write the survey

    Type the question and the keys for text-to-speech, in the language and voice you want, or upload a recording.

    1Prompt

  2. Add it after the ring

    Put the survey after the step that rings your team in Call Flow Builder, so it plays when the caller hangs up.

    2Place

  3. Turn each key into a tag

    A workflow reads the key and tags the call, so the outcome shows in every report.

    3Tag

Clean outcomes, without the admin

One key at the end of the call, a scored call in your reports.

  • Score a call in seconds

    The person who answered presses one key while the call is fresh. No notes, no forms, no app.

  • Your clients can score too

    Send calls to a client's phone and let them press the outcome, so you know which leads turned into jobs.

  • Tags from the key

    Give each key its own workflow rule, and the call is tagged the moment the survey ends.

  • Outcomes in your reports

    See which campaigns bring calls that end in a booking, not just calls that ring.

  • In their language

    Choose from 22 languages and variants, with a female or male voice, or record the prompt yourself.

  • Start it when you're ready

    The survey starts when the caller hangs up, or sooner when the person answering presses *.

A week of calls, scored as they ended

Every call was answered, surveyed and tagged before the next one rang.

  • 1 · Booked
  • 2 · Quote sent
  • 3 · Not a lead
  • Press * to start
  • Workflow tags

This week's calls, by the key pressed

From hang-up to a scored call

What happens in the seconds after a call ends.

  1. The caller hangs up

    The survey plays

    The person who answered hears your prompt.

  2. A second later

    They press a key

    The key is saved with the call.

  3. Right after

    The call is tagged

    A workflow sets the tag, and sends booked calls to your CRM or Google Ads.

Manual notes vs call surveys

Asking people to log outcomes later rarely works. One key at the end of the call does.

Notes after the callCall surveys
EffortOpen an app and typePress one key
When it's loggedLater, if at allThe moment the call ends
Clients can do itOnly with a loginYes, from their phone
In your reportsFree textA tag on every call

Who uses call surveys?

Pay-per-call

Let buyers mark which leads were real.

Agencies

Show clients which campaigns brought booked jobs.

Home services

Log bookings and quotes without a CRM.

Sales teams

Score every call before the next one rings.

Frequently asked questions

What is a call survey?

A call survey is a short, automated prompt played right after a call ends to the person who answered it, whether that's your team or your client, so they can score the call with a single digit. It helps capture accurate call outcomes instantly without relying on notes or manual data entry.

Can I upload a custom audio survey I have recorded?

Yes, you can upload your own recorded message and use it as your post-call survey. This lets you deliver a fully customized survey in your own voice, tone, and style.

Why should businesses use call surveys?

Businesses use call surveys to capture accurate call outcomes instantly. Instead of relying on manual notes, agents – or even clients – can tag calls with a single digit the moment they end. This creates clean, reliable data that improves reporting, helps assess lead quality and team performance, and makes campaign optimization faster and more informed.

Who hears the call survey?

The person who answered the call. The survey starts when the caller hangs up, or sooner when they press *.

How does a key press become a tag?

The key is saved with the call. A workflow rule reads it and tags the call, for example key 1 sets Booked.

Can the survey be in another language?

Yes. Type it for text-to-speech in any of 22 languages and variants, with a female or male voice, or upload your own MP3.

Which plans include call surveys?

Call surveys are included on the Marketing and Agency plans.

Still unsure? Talk to a human

Everything you need for call tracking.

Add a call survey and score every call the moment it ends.

  • 14-day free trial, no credit card
  • Billed per answered call
  • 24/7 expert support
  • No long-term contracts
Part of Call Flow Builder