MARKETING ROI
Connect marketing activity directly to pipeline and revenue
Every marketing-generated call deserves clear attribution. Nimbata ties phone leads back to the exact campaigns and channels that drove them, so you can measure ROI and invest with confidence.
WHERE +7,000 BRANDS TURN FOR CALL INTELLIGENCE






See how your marketing drives revenue,
from first click to phone call to outcome.
Multi-touch Attribution
See which campaigns start high-value customer journeys
Track the full path from first click to qualified call, booked appointment, or closed deal.

Revenue Reporting
Connect ad spend to revenue
Connect lead outcomes with marketing spend to understand what’s driving pipeline and growth

Cross-Channel Clarity
Compare channel performance with confidence
Ensure lead quality, conversion rates, and revenue across Google Ads, Meta, SEO, and offline campaigns

Marketing teams use Nimbata to [1] define the patterns behind your qualified leads, [2] tie phone leads to revenue outcomes, and [3] cut budget from sources that generate noise and not customers.
Double down on the campaigns that generate real customers
See which ads, keywords, landing pages, and channels consistently drive qualified calls, booked appointments, and revenue, and cut the ones that don't.
Explore call attribution
Know which calls become customers before they do
Spot the patterns behind your highest-converting callers, so your marketing can go find more of them.
Identify high-value callers with Conversation Intelligence
Monitor the trends shaping marketing performance
Track shifts in lead quality, conversion behavior, and customer acquisition across every channel.
Explore call reports
//Nimbata vs. Others
Built for marketers who have to prove every dollar
| Nimbata | Others | |
|---|---|---|
| Multi-channel call attribution | ✓ | ✓ |
| AI custom fields, built on your own prompts | ✓ | ✕ |
| Revenue-focused conversion signals | ✓ | ✕ Limited |
| Customizable dashboards & reports | ✓ | ✕ |
| Starting at: | $39/mo | $80/mo (average) |
//REAL TEAMS, REAL RESULTS
The data that changes how you
spend and what you can prove.
Know in week one what took months to guess before.
AD SPEND SAVED
25%
“With Nimbata, we can see which campaigns bring in leads and reinvest away from the ones that don’t.”

PIPELINE GROWTH
4.5x
"Before Nimbata, everything was manual CPC — every day was a new battle. Now, the algorithm knows exactly which jobs bring more money."

VOLUME INCREASE
10→200+
"When clients question lead quality, I just play the call recording. No more debate."

More things you can do with Nimbata
Lead Generation
Capture every call as a lead, not just the ones who fill the form.
Google Ads Performance
Know which keyword booked the call, and bid smarter on it.
AI Call Analysis
Every call transcribed, scored, and tagged, automatically.
Marketing ROI
Tie every call back to the channel that earned it.
Agent Performance
Score every agent on every call. Coach with data, not recordings.
CRM Syncing & Enrichment
Every call writes full conversation data to your CRM — not just contact details.
See how Nimbata helps you prove marketing ROI
Stop estimating ROI. Start measuring it.
No credit card required · Setup in under 10 minutes