PPC Performance

Grow leads, conversion rates, and ROAS with better PPC call tracking

Stop guessing which campaigns drive phone leads. Nimbata captures every call from your ads, attributes it to the exact keyword and ad group, and pushes the conversion back into Google Ads – automatically.

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WHERE +7,000 BRANDS TURN FOR CALL INTELLIGENCE

nimbata automotive client autotorino
nimbata automotive client autotorino
nimbata automotive client autotorino
nimbata automotive client autotorino
nimbata automotive client autotorino

Win paid search with the data
your ads platform can’t see

Keyword-level Accuracy

Know which keywords drive real conversations

Each call carries the keyword, ad, ad groups, campaign, and lp behind it. No misatributed conversions

Full analysis before syncing

Train Smart Bidding with qualified calls

Push qualified calls directly into Google Ads and train Smart Bidding around leads that actually matter.

Confident budget Decisions

Scale campaigns that generate pipeline

See which campaigns create sales opportunities, appointments, and customers, not just call volume. Replicate what works.

PPC teams use Nimbata to [1] attribute inbound calls to a keyword, [2] push qualified calls to Google Ads as conversions, and [3] cut spend on keywords that ring but never close.

Find the patterns behind your best-performing campaigns

Analyze call outcomes across keywords, ads, landing pages, and campaigns to uncover what actually drives lead quality.

Explore call tracking

Understand what high-intent callers actually want

Use AI to uncover common questions, objections, and buying signals hidden inside customer conversations.

Explore conversation analytics

Move from budget wars to signal wars

Capture richer first-party conversion data and attach real call value to every conversion event. Win Google Ads with stronger signals, not just more spend.

Improve Google Ads signals

//Nimbata vs. Others

Built for the way PPC teams run Google Ads

NimbataOthers
Attribute calls to keywords & campaigns✓✓
Qualify calls before sending conversions✓✕ Limited
Enhanced Conversions for Leads support✓✕ Limited
Server-side conversion delivery✓Rare
Starting at:$39/mo$80/mo (average)
//REAL TEAMS, REAL RESULTS

It's like having an analyst to work on
every lead, campaign, insight

Teams switching to Nimbata find out in week one what took them months to guess before.

AD SPEND SAVED

25%

“With Nimbata, we can see which campaigns bring in leads and reinvest away from the ones that don’t.”

Aaron Crewe
Founder & Managing Director of Novi.Digital

PIPELINE GROWTH

4.5x

"Before Nimbata, everything was manual CPC — every day was a new battle. Now, the algorithm knows exactly which jobs bring more money."

Stefan Mitrovic
VP of Marketing for Service24

VOLUME INCREASE

10→200+

"When clients question lead quality, I just play the call recording. No more debate."

Vasileios Spanoudakis
Founder of Skyleads

More things you can do with Nimbata

Lead Generation

Capture every call as a lead, not just the ones who fill the form.

Google Ads Performance

Know which keyword booked the call, and bid smarter on it.

AI Call Analysis

Every call transcribed, scored, and tagged, automatically.

Marketing ROI

Tie every call back to the channel that earned it.

Agent Performance

Score every agent on every call. Coach with data, not recordings.

CRM Syncing & Enrichment

Every call writes full conversation data to your CRM — not just contact details.

See how Nimbata can help your PPC Strategy

Turn phone calls into revenue-driving Google Ads conversions

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Rated 4.7 on G2

No credit card required · Setup in under 10 minutes