CALL VALUES
AI Call Values automatically assigns revenue to every call, giving you precise ROI insights. It connects conversations to real outcomes, so you know which campaigns and channels truly drive growth.
Add value to every call
Attribute calls to deals, campaigns, or customers and track ROI on your terms - giving you full control over how business impact is measured.
Automate with confidence
Every call is analyzed and linked to real revenue outcomes automatically. No more manual inputs or guesswork.
Let AI do the heavy lifting
AI captures the call’s outcome and instantly assigns revenue to it - giving you clear ROI from every conversation.
Cross-channel call revenue tracking
Track actual revenue from every call across PPC, SEO, social, and offline channels- so you know which ones really drive growth.
Optimize ad spend on real values (straight to your google ads account)
Feed AI Call Values back into Google Ads, Microsoft Ads, and Meta to let algorithms bid smarter on the campaigns that truly pay off.
Adapt to any business model
Whether you work with fixed service fees, deal-size ranges, or percentage-based commissions, AI Call Values flex to fit.
Keep rank & report by revenue, not volume
Move past call counts - instantly see which campaigns, channels, and keywords drive the highest-value calls, and report ROI with confidence.
CAPABILITIES FOR FAST MOVING TEAMS
Flexible
Shape how AI measures value by setting your own prompts and rules - fast and flexible.
Trackable
Monitor call values over time to spot revenue trends, measure progress, and understand long-term impact.
Predictable
Forecast future revenue potential by analyzing call values, helping you anticipate trends and plan smarter.
Transferable
Save time by reusing value assignment rules and prompts across multiple projects instantly.
Filterable
Sort and segment calls by assigned value to uncover trends, patterns, and missed opportunities.
Integratable
Flow call value data directly into the tools you use, keeping CRM, dashboards, and ads aligned.
Your call values don’t stop here.
Sync them with your CRM, ad channels,
and dashboards to trigger actions automatically.
Plays well with your tools
From HubSpot and Salesforce to Google Ads, Slack, and Sheets - push call values everywhere your team works. Always connected, always ready.
Turn AI values into instant actions
With Nimbata’s workflow builder, assigned call values can trigger automated steps across your stack. measure a call automatically and watch it create a CRM record or fire a Slack update.
Here's a little FAQ
A call value is the monetary worth you assign to a phone call based on its business impact. Instead of just tracking that a call happened, call values help you understand how much revenue that call actually contributed - whether it came from a sales lead, a closed deal, an upsell, or even a repeat customer.
AI enhances call values by automatically analyzing conversations, detecting intent and outcomes, and assigning accurate revenue to each call - giving you faster, consistent, and scalable ROI insights.
You can assign values manually by entering the revenue impact of a call, or let AI automatically analyze the conversation and assign a value based on intent and outcome.
Measuring calls helps businesses see which campaigns and channels drive real revenue, not just call volume. It allows you to track ROI, prioritize high-value leads, and optimize marketing spend with confidence.
Book your 30-minute personalized demo
with the team!
We’ll actually show you the product and how it can work for you – not a slide deck!
Combine Nimbata call tracking features to create the solution
that matches how your team operates.
Tracking Numbers
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Call Recordings
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