CALL INTELLIGENCE FOR GOOGLE ADS

Grow your PPC performance with call conversion tracking insights

Nimbata turns every call into a revenue signal.
Uncover true intent, spot revenue generating calls,
and optimize algorithm with high-quality call conversions.
Call Activity View- Google Ads source with enriched callers' data and call conversion tracking insights.

WHERE +7,000 BRANDS TURN FOR CALL INTELLIGENCE

AND INDIVIDUALS GROW THEIR STRATEGY

Nimbata excels in solving the attribution problem for my Google Ads campaigns, ensuring effective conversion tracking. Additionally, the ability to provide a shareable table for clients to fulfil their CRM needs and nurturing the Google Ads algorithm are standout features.
call tracking g2 reviews

Kevin A.
Digital Marketing Specialist

One conversation. Limitless insights.
The call intelligence Google Ads
has been missing.

Revenue analytics by campaign with AI-assigned values for each lead in call activity.

[01] Never guess again the revenue behind your campaigns

AI reveals the real value behind every call, helping you understand what drives revenue so you invest confidently and cut what doesn’t convert.

Call conversion tracking-Lead details card showing caller's attribution such as PPC source, campaign, call duration, and booked appointment.

[02] Unlock the insights Google’s call reports can’t show.

See who’s calling, why they converted, which keywords triggered them, and what made them choose you – insights Google can’t surface.

Workflow automation for Google Ads conversion sync - filters spam and low-quality calls.

[03] Save time & remove guesswork from optimizations.

Automation filters spam, flags low-intent calls, and sends only meaningful conversion signals to Google Ads – no more manual review or bad data.

How Nimbata helps you become
better from day 0 — in ways Google Ads never will

Feed algorithm with clean, high value signals

Give Smart Bidding the signals it actually needs so it stops wasting spend on cheap, low-intent calls.

Fix leaks in the journey fast

Track every call back to the exact click and session. Find what’s hurting CVR and fix it early.

Eliminate fake conversions for good

Cut spam, bots, and repeat callers so your CPA, ROAS, & optimization decisions stay accurate.

Automate Your Marketing Ops

Let workflows auto-tag, score, and classify calls so your team focuses on scaling, not cleanup.

Find the highest converting campaigns, ads, keywords, pages

See the exact search term that drove the call — then pour budget into the winners.

Get Instant Call Insights, Zero Replays

AI surfaces why people called — helping you refine targeting and messaging in minutes, not hours.

Only in Nimbata
We make it easier, more accurate & fun to track everything you need.
Ask AI anything and automate your next action
Ask AI: AI understands your questions and performs the right actions.

Ask AI anything about a call (“Was this a quality lead?”) and trigger actions instantly, like posting a conversion to Google Ads.

Custom properties setup — capture lead details based on your needs with customizable fields for enhanced call conversion tracking.
Custom Properties: Capture what actually matters for your business

Track the details that define real intent — service booked, job value, stage, priority, and more — so qualification becomes effortless.

Create automation actions with AI notes- write your prompt and let AI do the heavy lifting.
AI Notes: Instant quick notes for every call.

Create and apply custom notes — capture call information exactly the way you want.

Improve your call tracking
at every stage

Workflow with google ads sync for call conversion tracking- split paths and filter your calls based on outcome and leads intent.
Workflow snapshot of your call conversion tracking
[Step 01]

Acquire Tracking Numbers & Publish your script

Set up the tracking numbers you need and publish your script so every call is captured correctly.

[Step 02]

AI Enriches Every Call Automatically

AI adds intent & sentiment tags, notes and revenue value to each call — no manual tagging or data cleanup needed.

[Step 03]

Create Automations to Fire the Right Conversions

Define the conditions that trigger each conversion (e.g., qualified lead, sales call) and send accurate value back to Google Ads.

Better Support. Better Pricing.
Better Results.

Human Support

Dedicated Support 24/7 by experienced product experts – no vague & templated answers

Unique Pay per Call Pricing Model

Transparent pay per answered call billing – reducing your invoice up to 70%