4. The richer your ad, the better
The goal of using Call Extensions is to persuade your potential customers to call you before clicking to your ad. With that being said, keep in mind that the richer your ad is in terms of information given, the more likely is for your potential customers to call you.
✅ Use location extensions to foster accessibility and convenience
✅Use sitelinks that make you stand out from your competition e.g. Reviews, Online Offer
✅ Image Extensions can help your ad to make the difference within SERP