Introduction – What are call tracking addons? Calls frequently fall into the Bermuda Triangle of marketing data… It’s a fact. Wondering why? Because even though you know that your customers are calling, it is far less clear what actually drives them to pick up the phone. Call tracking has come to shed light on this, …
Would you drive your car with your eyes closed?
Of course you wouldn’t.
But when it comes to their business many owners are driving blind and there is a good chance they are going to crash.
The cause is a massive black-hole in their marketing data.
The end of the cookie era is here and this means it will become more difficult to see and analyze where prospects or web visitors are coming from and how they’ve interacted with your brand, products, or offer. To help B2B and B2C marketers, Third door media has published the 10th edition of MARTECH INTELLIGENCE …
Nimbata is a Top-10 vendor in Martech Report for Enterprise Call Analytics Platforms Read More »
When you see even the infamous Neil Patel writing about call tracking metrics, that’s when you know it’s something you’ve got to pay attention to. The thing is, as call conversion experts, reading Patel’s article, “Which Call Tracking Metrics Are Important?” got us thinking about what we can add to explain the subject to marketers …
A Practical Guide to Neil Patel’s 5 Call Tracking Metrics: Expert Insights Read More »
Calls in Google Analytics: The missing piece of the attribution puzzle. It’s undeniable that having Google Analytics, is the key to understanding who your website’s visitors are, what pages they browse, how they behave while browsing your site and ultimately how they convert into customers! Setting up your Google Analytics account is free, and a …
How to Track Phone Calls in Google Analytics: An in-depth guide [2022] Read More »
Call Tracking Myths grow along with Call Tracking industry. I am not very sure how these viewpoints arised Maybe it’s our fault!🤷♀️ Maybe we failed to educate how Call Tracking really works 🤔 But, we are here to make things clear! If you’ve heard of call tracking or use it yourself, you may have listened …
Does this data-driven (chaotic in my opinion) world make you feel dizzy or even frustrated? 😵 Are you spending hours and hours in front of a screen reading all these articles and surveys about how you suppose to measure your call center’s efficacy? (but all you can think is the new episode that just came …
Tracking Call Performance Made Easy: Focus on These 3 Critical Metrics Read More »
What is call routing? Call routing- which is used in business phone systems- is the procedure of automatically distributing inbound calls to a queue and then route them to specific employees or departments following some predefined criteria and rules. Call routing and customer experience Call routing is a must-have for every business, and most importantly …
Take full advantage of what Nimbata can offer to your business with those 5 easy-to-implement call tracking tips. Tip #1: Set up Call Recording Customer Experience is a top priority for most businesses and Call Recording will be your best ally to provide exceptional services to your clients. Listening to call recordings, in the first …
Maximizing Returns: How Call Tracking Can Boost Your ROI Read More »
