Nimbata June 2023 Product Update

Nimbata July 2023 product

We’re thrilled to announce some exciting news that will undoubtedly elevate your advertising campaigns to new heights! 🚀
This month, we just rolled out a feature a lot of you have requested: the ability to upload multiple offline conversions directly into Google Ads, Facebook, and Microsoft Ads!

With this new feature, you can now effortlessly upload multiple offline conversions in bulk, ensuring that you capture every precious click ID (GCLIDs, FBCLIDs, MSCLKIDs) for analysis and optimization.
Whether you have a high volume of conversions or simply prefer a more streamlined workflow, this enhancement is designed to save you time and effort, allowing you to focus on what matters most—automating your conversion attribution!

To learn more about how to take advantage of this feature, we have prepared detailed step-by-step guides in our Knowledge Base, along with helpful resources to get you started.
As always our dedicated support team and I are always available to assist you and answer any questions you may have!

1. Send Multiple conversions to Google Ads, Meta Event Manager and Microsoft Ads

A lot of you stressed the need to be able to send multiple offline conversions in Google Ads, Facebook and Microsoft ads. Having a limit for 1 conversion per app proved to be indeed restricting when it comes to the importance of having offline conversions imported to your marketing stack. From now on you can setup multiple conversions with different triggers and send them to your ad accounts. Check out this guide and start setting up multiple conversions today!

2. Dark Mode

Choose between light, dark or auto theme. Find it under My account -> Change Theme and don’t forget to share which one you like best here

3. E-mail Notifications upgrade

A lot of you use E-mail notifications to inform your clients about answered or non-answered calls. With this release we offer the ability to configure and tailor the email that will be sent with even more information!
Check it out here.

4. Tracking Numbers page UI/UX update

Slicker UI/UX experience, grouping of numbers to allow for massive updates quicker and easier, and so much more! 

5. Embed Webhook payload in object

For those of you who use the Webhook to send data to a custom endpoint we included the option to use the data property as a container for response in the following form:

{data: {
company_name: 'ABC' ,
field_additional_comments: 'XYZ',
field_date: '2023-06-13',
etc....
}}

6. Performance enhancements 

This month we implemented a series of performance fixes, focusing primarily on backend optimizations. These improvements have resulted in significant benefits from a performance standpoint, enhancing the overall speed, responsiveness, and scalability of Nimbata.

7. Minor UI/UX fixes

The team made a series of minor yet impactful fixes to enhance the user experience. Among others you’ll notice addition of tooltips, changes when acquiring a number, changes when trying to add an integration or add-on that is not part of your plan, and more…