Marietta Papastefanou

Call Routing

Advanced Call Routing

What is call routing? Call routing- which is used in business phone systems- is the procedure of automatically distributing inbound calls to a queue and then route them to specific employees or departments following some predefined criteria and rules. Call routing and customer experience Call routing is a must-have for every business, and most importantly …

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5 tips to boost your call tracking setup

Maximizing Returns: How Call Tracking Can Boost Your ROI

Take full advantage of what Nimbata can offer to your business with those 5 easy-to-implement call tracking tips. Tip #1: Set up Call Recording Customer Experience is a top priority for most businesses and Call Recording will be your best ally to provide exceptional services to your clients. Listening to call recordings, in the first …

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Performance Marketing

What’s Performance Marketing & why to implement

With the advertising spend following steadily an upward trend during the last years, the need for marketers to accurately measure the payoff of their efforts and multiply results with lower acquisition costs gave birth to a new form of marketing, the so-called “Performance Marketing”.  What is Performance Marketing? According to Performance Marketing Association (PMA), it …

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Call Tracking reports

All the call tracking reports you need to increase phone sales

Discover all those ample call tracking reports Nimbata offers to make the most of your inbound calls. Call tracking reports empower businesses and marketers to evaluate performance in real-time and quickly adapt their marketing to increase phone sales in less time. Depending on what you’re looking to monitor, Nimbata provides various reports – each conveying …

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Nimbata Case Study for the Automotive Industry

Driving Growth: How Call Tracking Delivered an 86% Spike in Phone Leads

Read our call tracking case study to learn how Nimbata’s cross channel attribution helped a leading European company in the Automotive industry achieve a 86% rise in qualified calls! Undoubtedly, our world is going digital, and the automotive niche is not an exception. Our client, a leading European company in the Automotive industry, is totally …

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