Barbara Wade

My name is Barbara and I am a copywriter at Nimbata. I love writing and sharing my thoughts about call tracking and digital marketing. In my free time I like to take long walks in nature with my two dogs :)

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construction marketing

5 Construction Marketing Ideas To Elevate Your Business ROI [2021]

The role digital marketing plays in helping businesses grow their brands online, and obtain more valuable leads cannot be overemphasized. The importance of profitable projects for construction companies cannot also be overlooked. You need profitable projects to stay afloat in business and a key driver of profit is effective use of technology. However, many construction …

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Home Improvement Lead Generation

Effective Home Improvement Lead Generation: 3 Proven Strategies

Home Improvement Lead Generation is a pain for all professionals who struggle to find customers. This article is about strategies to get new home improvement leads for your business. In this article, you will discover how to improve your brand’s visibility through search engine optimization (SEO) and if you want to go through a faster …

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Retail Marketing

Boosting ROI in Retail: The Power of These 6 Effective Marketing Strategies

What is the secret strategy that keeps customers coming back into your retail store? In this article you discover the secret strategy to effectively scale your retail stores’ ROI. The global retail market had sales of approximately 24 trillion U.S. dollars in 2018. So there’s a lot of opportunity in this industry. So, whether you’re …

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Marketing Strategies for Accounting Firms

4 Proven Marketing Strategies for Accounting Firms

If you’re looking for the best and proven marketing strategies for accounting firms, then you’ve come to the right place. You will find these strategies very useful no matter the size of your company, size of your employees, your years in business and your current annual revenue. These strategies are cost effective and you can …

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Law Firm Marketing

The Key to Success: 3 Essential Tools for Boosting Your Law Firm’s Marketing ROI

Law firm marketing has heavily relied on traditional advertising methods in the past and ROI has been probably one of the most important and most frustrating metrics for firms. As digitalization keeps taking over the global landscape, law firms must adapt to meet the changing complexities of growth demands. 1) Email Marketing Email Marketing is …

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Call Tracking in Hospitality

The Power of Call Tracking in Hospitality: 4 Reasons to Act Today

Call tracking in hospitality and tourism industry is nowadays an essential tool that no marketer should ignore… It may be not obvious why, so let’s take things from the start and look at a few statistics! 73 billion calls from mobile search… That’s the estimation for 2019. Quite high, right? Well, it is, but equally …

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Call Tracking - An essential part of your marketing stack

Call Tracking-Why your marketing stack needs it

For the modern marketer, attributing calls to marketing campaigns is an essential part of their work. People have become reliant on the internet to make transactions and navigate their day to day life. It might therefore seem like the human interaction of a phone call is outdated. In fact, the opposite has proven to be true.

call tracking in healthcare

Optimizing Healthcare Services: The Advantages of Call Tracking (3 Benefits)

Undoubtedly, the internet has changed the way people find a healthcare provider. However, what remains the same is the way they make an appointment: they still pick up their phones and call… You see, some things stay untouched by time! In a study by Google, it was found that 56% of those who searched for …

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