Improving ROI measurability is the number one data marketing goal. This is what 68% of businesses say (1). Well, it’s absolutely a normal statement to make… Obtaining a true picture of the return on your marketing spend is almost everything- and it’s impossible to get it without call analytics. Most marketers and owners know that …
Setting up call tracking shouldn’t be difficult. Having this in mind, we designed an easy process for Nimbata to make it easy for anyone to set it up on their website. In fact, Nimbata can be up and running on your website in less than ten minutes. So, you can measure calls as easily as clicks, with …
Seeking for a call tracking tool with global coverage? This is the place to be! Did you know that 70% of people prefer to buy from local businesses? Well… now you do! Did you also know that they are willing to pay a premium in order to support companies from their own community? One of …
Nimbata: A Call Tracking solution with global coverage! Read More »
Learn how to make the most of call tracking with our add-ons. Calls frequently fall into the Bermuda Triangle of marketing data… It’s a fact. Wondering why? Because even though you know that your customers are calling, it is far less clear what actually drives them to pick up the phone. Call tracking has come …
Call tracking in hospitality and tourism industry is nowadays an essential tool that no marketer should ignore… It may be not obvious why, so let’s take things from the start and look at a few statistics! 73 billion calls from mobile search… That’s the estimation for 2019. Quite high, right? Well, it is, but equally …
4 reasons to set up call tracking in Hospitality and Tourism now Read More »
Did you know that inbound calls generate on average 5 to 10 times the revenue of web form submits¹? In other words… use call tracking! Marketing channels that generate calls are simply more valuable, and you should be able to identify them. While a call tracking solution is useful for almost every type of business, …
10 Industries that must use a call tracking solution now Read More »
For the modern marketer, attributing calls to marketing campaigns is an essential part of their work. People have become reliant on the internet to make transactions and navigate their day to day life. It might therefore seem like the human interaction of a phone call is outdated. In fact, the opposite has proven to be true.
Undoubtedly, the internet has changed the way people find a healthcare provider. However, what remains the same is the way they make an appointment: they still pick up their phones and call… You see, some things stay untouched by time! In a study by Google, it was found that 56% of those who searched for …
The Benefits of Call Tracking for the Healthcare Industry Read More »
Businesses understand the importance of basing their marketing decisions on verifiable data.
They want their agency to provide them with a complete picture of which marketing channels are delivering results.
Would you drive your car with your eyes closed?
Of course you wouldn’t.
But when it comes to their business many owners are driving blind and there is a good chance they are going to crash.
The cause is a massive black-hole in their marketing data.
