Barbara Wade

My name is Barbara and I am a copywriter at Nimbata. I love writing and sharing my thoughts about call tracking and digital marketing. In my free time I like to take long walks in nature with my two dogs :)

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Callrail alternative

Meet the #1 Callrail Alternative – 5 reasons Marketers choose Nimbata over Callrail

Introduction – In search for a CallRail alternative Over the years, we’ve chatted with hundreds of marketers all over the world who were searching for a CallRail alternative. Don’t get me wrong, CallRail has done an awesome job at making call tracking known to marketers but after quite some time it seems that many are […]

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Best Call Analytics

Feeling the Love: Nimbata included in Martech’s 2024 Top 10 – Best Call Analytics Platforms

📢 Nimbata Recognized as a Top-10 Vendor in Martech Report for Best Call Analytics Platforms! We’re thrilled to announce that Nimbata has secured a prestigious spot in the Top 10 of the Martech Intelligence Report for Best Call Analytics Platforms. This recognition underscores our commitment to empowering marketers and agencies with cutting-edge call tracking and analytics technology. What is the Martech

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click-to-call

How to Add a Click-to-Call Button With HTML [step by step guide with example]

Introduction Let’s face it.Click-to-call buttons are a must have for every business owner.Customers want to call you, so it’s crucial for your business to make it easy for them to do so.To achieve this, one of the simplest and most effective solutions is to include a click-to-call button on your website. Click-to-call buttons operate exactly

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Phone calls vs. Online Forms

Phone calls vs Online Forms: Which One Drives More Quality Leads?

Your goal as a digital marketer is to generate leads and drive growth for your clients. You’ve mastered lead generation, lead tracking and analytics and your client is getting traction. But which channels works best for your client? The two contenders on the ring are phone calls vs. online forms. So, let the battle begin!

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Call-only Ads

How to create high-converting Call-Only Ads | 4 Proven Tips [Updated Oct 23]

Since 2015, Google Ads introduced call-only ads as a novel feature. These ads have rapidly gained popularity due to their unique approach, encouraging potential customers to make direct calls. This shift significantly enhances the likelihood of progressing down the sales funnel when compared to traditional methods like visiting the company’s landing page or website. In

How to create high-converting Call-Only Ads | 4 Proven Tips [Updated Oct 23] Read More »

How our marketing team use Nimbata for lead attribution

How Nimbata’s marketing team uses Nimbata in their day to day actions.

This is a question we get asked quite a lot! But before we answer the question in detail, let’s open the box of undeniable truths. Let’s face it. Marketing is HARD. You have to brainstorm ideas to craft compelling campaigns and then check how these perform in your audience. For this you need to build

How Nimbata’s marketing team uses Nimbata in their day to day actions. Read More »

phone leads blog post cover

Overlooked marketing channels: 5 untapped sources driving high-quality leads [Updated Oct 2023]

“Are you seriously not including phone leads in your monthly marketing reports?” This is what Mark told me when I confessed how disappointed I felt about our upcoming marketing monthly performance meeting. Business was thriving but marketing numbers simply didn’t add up. How could that be? Where we missing something? Where were all these leads

Overlooked marketing channels: 5 untapped sources driving high-quality leads [Updated Oct 2023] Read More »

Call Tracking for WordPress - How to track calls in Wordpress with the Nimbata plugin

How to track calls from your WordPress website. Step by step guide [October 2023]

Hey, WordPress community! Tracking your phone leads doesn’t have to be complicated. With a call tracking plugin you will be able to track calls in WordPress in 3 simple steps. In this guide we show you how to boost your WordPress website with the Nimbata – WordPress direct integration, to identify marketing sources driving calls

How to track calls from your WordPress website. Step by step guide [October 2023] Read More »

track calls in Squarespace

How to track calls from your Squarespace website. Step by step guide [October 2023]

Hey, Squarespace users! Imagine you’ve got a bunch of data right there, ready to make your business awesome—think more sales, more people visiting your site, and social media going crazy. But what about phone calls? How do you track calls in Squarespace? In this guide we show you how to boost your Squarespace website with

How to track calls from your Squarespace website. Step by step guide [October 2023] Read More »

track calls in WIX

How to track phone calls from your WIX website. Step by step guide [October 2023]

Hey, awesome WIX users! Imagine having a treasure trove of data right at your fingertips, ready to supercharge your business—think skyrocketing sales, a surge in website traffic, and a social media buzz that’s off the charts. But here’s the real game-changer. How can you effectively track calls in WIX? Brace yourself for a simple, three-step

How to track phone calls from your WIX website. Step by step guide [October 2023] Read More »

Call tracking for ZOHO

How to setup call tracking for ZOHO [guide + video]

Do you want to setup call tracking for ZOHO whenever a lead calls your business? In today’s fast-paced business environment, companies need to have a complete understanding of their customers and their buying habits to stay ahead of the competition. One essential tool that can help businesses achieve this goal is call tracking. Call tracking

How to setup call tracking for ZOHO [guide + video] Read More »

track calls in Shopify

How to track phone calls from your customers in Shopify. Step by step guide [October 2023]

Hey there, Shopify folks! You’ve got this incredible trove of data at your fingertips, ready to take your business to the next level – sales, website traffic, social media buzz, and more. But here’s the million-dollar question: How do you track calls in Shopify? Is there a way to perform call tracking for Shopify? The

How to track phone calls from your customers in Shopify. Step by step guide [October 2023] Read More »

Powerful Add-ons

Stay Ahead of the Curve: 8 Game-Changing Call Tracking Add-Ons for Marketers [October 2023 update]

Introduction – What are call tracking addons? Calls frequently fall into the Bermuda Triangle of marketing data… It’s a fact. Wondering why? Because even though you know that your customers are calling, it is far less clear what actually drives them to pick up the phone. Call tracking has come to shed light on this,

Stay Ahead of the Curve: 8 Game-Changing Call Tracking Add-Ons for Marketers [October 2023 update] Read More »